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Marketing · frontofficesports.com · Friday, 5 June 2026

ESPN Pauses AI‑Generated Promo After Fan Outcry Over Tony Parker Image

ESPN used AI to animate a historic photo of Spurs legend Tony Parker for a Finals promo, but the uncanny result sparked social media backlash. The network said it is reevaluating AI‑driven graphics for future broadcasts, highlighting growing scrutiny of AI in sports advertising.

Read the source: frontofficesports.com ↗In the 5 June issue →