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Marketing · adage.com · Saturday, 13 June 2026

Publicis and The Trade Desk settle fee dispute, resuming agency recommendations

Publicis and The Trade Desk announced they have settled a months‑long dispute over hidden ad‑tech fees and audit findings. Both firms said they are "moving forward" and Publicis will again recommend The Trade Desk to its clients, clearing the way for renewed agency‑platform collaboration.

Read the source: adage.com ↗In the 13 June issue →