Intercom rebrands as Fin to push AI‑first customer service
Intercom announced it is renaming the company to Fin, positioning itself as an AI‑first platform. The Intercom brand will continue as the customer‑service software (now Intercom 2), while the new corporate name reflects a shift toward its Fin agent platform, shedding legacy baggage and targeting growth in the AI‑driven customer‑agent market.