AI Overviews Surge 71% in Commercial Search, Finance Up 231%
Semrush’s six‑month study of 600k US keywords shows AI Overviews now appear on 71% more commercial‑intent SERPs, while co‑occurring with Google Ads twice as often as a year ago. Finance queries saw the steepest jump, with a 231% rise, suggesting AI snippets are reshaping high‑value search slots.