Agentic Commerce Is Shrinking Google Ads Space – Adapt or Vanish
AI‑driven "agentic commerce" is cutting Google Ads impressions as shoppers hand buying decisions to bots that present a three‑to‑five‑item shortlist. Marketers must shift to AI‑friendly formats, tighten checkout friction, and adopt a four‑point checklist now or risk disappearing from the new shortlist economy.