Dropbox Reached $1B ARR Faster Than Any B2B SaaS—Now Growth Stalls
Dropbox hit $1 billion ARR in seven years, the fastest growth for any B2B SaaS, powered by a pure PLG model. After a decade, growth stalled and its AI‑driven “second act” failed to reignite momentum, leading founder Drew Houston to step down as CEO. The article shows scaling lessons and the challenges of platform pivots.