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Product · jeffgothelf.com · Tuesday, 21 July 2026

AI tools will only help if you fix your team's core work habits first

Gothelf warns that most AI rollouts simply magnify existing workflow flaws. He leans on Barry O'Reilly’s traits‑tasks‑tools model, saying teams must diagnose their core work habits before layering ChatGPT‑style tools, or risk drowning in unhelpful outputs. The insight: AI can boost productivity, but only if the underlying processes are sound.

Read the source: jeffgothelf.com ↗In the 21 July issue →