AI Overviews Now Dominate Local Search, Changing How Businesses Get Seen
A Whitespark study shows AI-generated overviews appear for 68% of local queries, dwarfing the 39% that still show the classic map pack. To stay visible, businesses must replace generic, city-swap pages with fact-dense, uniquely written location content that answers user questions, because the AI now cites only pages it deems truly informative.