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Marketing · martech.org · Saturday, 25 July 2026

Marketers Lose AI Time to Editing and Tool Chaos

A survey of 2,000+ B2B marketers shows AI adoption is high, but 75% spend at least three hours weekly fixing output, fact‑checking, and shuffling between disconnected tools. Only 4% say AI saves time end‑to‑end, highlighting a governance and workflow bottleneck that erodes promised efficiency.

Read the source: martech.org ↗In the 25 July issue →