Uber admits AI token spending ROI is unclear, signaling end of tokenmaxxing
Uber’s president Andrew Macdonald said the company can’t yet see a clear return on its AI token spend after burning its entire 2026 budget in four months. CTO Praveen Naga echoed the shift, noting a move from raw token consumption to efficiency. The change marks a broader industry pullback from the “tokenmaxxing” frenzy.