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Marketing · sealch.com · Tuesday, 18 August 2026

Catch-all doesn't mean fake: purging 'risky' contacts cuts real subscribers

Catch-all domains accept every address, so no verifier can confirm which mailboxes exist, and a "risky" flag doesn't mean invalid. Companies run catch-all servers for legitimate reasons, so blanket-deleting those contacts during list cleaning kills real subscribers. Segment them and route sends through a warmed secondary domain instead.

Read the source: sealch.com ↗In the 18 August issue →