Lost $8M ARR overnight when Shopify locked checkout: he rebuilt to $2M with AI sales
Shopify locking down its checkout killed Ruslan Leteyski's $8M ARR business in a day. He rebuilt with Zipchat, an AI sales agent for e-commerce, now handling 700k conversations a month and nearing $2M ARR. The cautionary takeaway: don't build a business on a platform that can change its mind.