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Founders · revenuecat.com · Thursday, 20 August 2026

AI apps churn 30% more: here's what keeps 14% of them sticky

RevenueCat crunched 3,519 AI subscription apps and found they churn 30% harder than non-AI, yet the best retain 13.9% of paid subs a year in versus 1.4% at the bottom. The gap opens at first renewal. Subscription-only, 7-day-trial, freemium apps with modest pricing retain best.

Read the source: revenuecat.com ↗In the 20 August issue →