NVIDIA says new AI factories can cut token costs by 45x
NVIDIA argues that AI factory economics now hinge on earning more tokens per megawatt, keeping hardware useful longer, and serving more workloads, because each megawatt of capacity costs roughly $60 million. In its cited SemiAnalysis AgentX data, Vera Rubin NVL72 systems deliver over 30x the throughput per megawatt of GB300 NVL72 and up to 45x lower cost per million tokens on DeepSeek V4 Pro. The basic idea is straightforward: cheaper tokens make more applications economical, while flexible systems keep demand flowing across generations.