ChatGPT Ads adds oCPC bidding and app‑install measurement, closing the gap with Google and Meta
ChatGPT Ads now offers conversion‑optimized CPC bidding, daily budget pacing, and integrations with AppsFlyer and Adjust for app‑install and in‑app event tracking. These upgrades align its workflow with Google and Meta, giving advertisers automation, stronger attribution, and bulk campaign management, making the platform viable for larger spenders.