23‑day SaaS launch gets 8 sign‑ups, no customers – audience‑first wins
Founder of ColdCraft posted daily for 23 days across X, Reels, Quora and 22 AI directories, ending with eight external sign‑ups and no paying customers. The experiment showed broadcast channels produce noise without an audience, while direct, one‑on‑one conversations drove all real interest. The takeaway: prioritize personal outreach over mass content when you’re pre‑launch.