Mailchimp’s $12 B Purchase Becomes a Drag, Intuit Cuts 3,100 Jobs
Intuit, which paid $12 billion for Mailchimp in 2021, now reports that Mailchimp’s revenue is falling year‑over‑year and has cut 17% of its staff – about 3,100 jobs – calling it a “rightsizing.” The decline stems from Mailchimp’s drift from a focused email tool to a bloated suite as AI‑native platforms steal its new‑customer pipeline, a warning for any B2B product that over‑expands.